When Claude edits a talking-head video, it follows one of Reelport's editing styles. A style is a rulebook: how tight to cut, what the captions look like, where the hook goes, how often a design or punch-in appears and how the video ends. Pick it in the first menu of every edit, or name it in your message ("edit this in Business").
The five styles
| Style | Feels like | What you get |
|---|---|---|
| Simplicity | Calm and premium | Static captions, one black-screen moment, a stacked one-off design now and then, and a zoom-out intro with an aesthetic hook. |
| Simple Talking Head | Clean | A hook, then plain static captions. No animation while you talk. |
| Advanced Talking Head | Busy, high energy | No captions: an animated title on every important line instead, plus callouts, flicker hits, a punch-in before the CTA and an end card. |
| Business | For business owners | A stacked hook, static captions, one key-phrase design, a punch-in, a call to action and J-cuts. |
| YT Shorts | Fast, loose and fun | Bouncy one- or two-word captions, a zoom-out intro and a hook. |
Every style cuts the same way underneath: it keeps the last clean take, drops false starts, crew talk and rambling, and removes dead air. Hooks and designs are Reelport's premade text looks and 29 animated hooks, picked and mixed so two videos don't open the same way. The words are always your own.
The other choices
Claude asks these for every video, with last time's answers first, marked (last time):
- Color: Ryan's grade (made for Sony S-Log3 and iPhone footage; Claude suggests it when it recognises the camera), Natural, Orange & Teal, or Leave it, I'll grade it. A custom style with a saved grade adds My style's grade.
- Format: 9:16 (Reels, TikTok, Shorts), 16:9 (YouTube) or 4:3.
- Zoom-out intro: yes or no.
- J-cuts (Business recommends yes): the next line's sound starts a few frames before its picture.
- Shot in log?, only when Claude can't tell from the camera.
Your answers are saved with your brand kit, so the next video's menus are pre-filled. You can always change them.
Your own style
Have an edit you like? Teach it to Reelport:
- In the Style menu, choose Add your own style.
- Give it a name and pick the Reelport style that's closest. That style fills in whatever your example doesn't show.
- Open your example edit's timeline in Resolve and tell Claude "ready".
- Claude studies the timeline and tells you in two or three lines what it learned: the captions (font, size, position, case), the hook, the designs and the grade.
From then on your style is in the Style menu next to Reelport's own, on this computer. It works like any other style, including a saved grade.
The font picker
Each style uses three fonts: Captions, Heavy (hooks and big designs) and Accent (the highlighted word). Claude shows Reelport's font picker right in the chat, with three tabs, and every sample is rendered with the fonts installed on your computer.
- Reelport's core fonts come first: Inter, Lazy Dog, Helvetica, Apple Garamond, TacticSans (in caps) and the hook fonts SF Pro Display, Glirock, Bogue, Playfair Display and Edwardian Script. The installer adds the free ones.
- Then your own fonts.
- Your own font? type here takes any font name.
Click your three and Claude carries on. If the picker can't show in your Claude app, Claude asks the same with three short menus.
A font that isn't installed? Drag the font file or its folder into the chat. Claude installs it for your user account (no admin needed). Restart Resolve once so it sees the font.
B-roll from your bank
Your B-roll bank is a folder of clips (city shots, product close-ups, screen recordings) that Reelport can cut in over your talking head.
- Claude asks Use B-roll from your bank? for every video. Nothing is added unless you say yes.
- The first time, choose Connect a B-roll folder and drag the folder into the chat. It's remembered.
- On yes, Claude looks at a thumbnail of every clip and adds two to five cutaways where your words match what a clip shows: 1.5 to 3 seconds each, never over the hook, a black moment or the call to action, and never two in a row.
Brand kit
Your logo, colours and fonts from the panel's Brand tab (or reelport.io › Brand kit) carry into captions and titles when Use my colours and fonts is on. In director mode the logo goes on every reel when Put my logo on every reel Claude edits is on. Ask Claude to "set up my brand kit" and it walks you through it.
Editing craft
Whatever the style, Claude follows the same rules for short-form video:
- The hook is on screen from the first frame, with the keyword in the accent colour.
- No dead air: pauses cut, J-cuts of three or four frames.
- Captions are short, mid-frame, never over the mouth, without gaps and inside the platform's safe zone.
- 20 to 35 seconds, with the call to action before the end or a last frame that loops.
- Music about 13 dB under the voice, the mix set to -14 LUFS as the last step, and a few whooshes and a riser, used sparingly.
- One colour look.